Selected Work · Brand Identity • Social Media • Advertising • Creative Campaigns

Jade Agency

Jade Agency is a Hawaiʻi-based creative agency helping local businesses grow through design, marketing, and storytelling. Its work spans different industries and communities, with each project shaped around the people and businesses behind it.
RoleGraphic Designer
FocusBranding, Social Media, Digital Campaigns
ProjectAdvertising Agency
01 / CONCEPT

Every Brand Needs Its Own Answer

Working across different clients meant there was never one style I could simply repeat. Each business had its own audience, personality, and goal, so my starting point was always understanding what the brand needed to communicate before deciding how it should look.

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02 / CREATIVE DIRECTION

Designed Around the Brand

My direction changed from client to client. Some projects called for something bold and energetic, while others needed warmth, simplicity, or a more polished feel. That variety became one of the most interesting parts of the work: learning how to shift creatively without losing intention.

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03 / DESIGN APPROACH

From Identity to Everyday Content

My work includes logo design, social media graphics, Meta ads, campaign visuals, promotional materials, and branded content across multiple clients. I worked within existing identities when needed, while also developing new visual directions for brands that needed something more defined.

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04 / THE SOLUTION

Consistency Without Sameness

Instead of bringing the same aesthetic into every project, I focused on what made each client recognizable. This gave each brand a clearer visual presence while keeping its marketing materials connected across different platforms and campaigns.

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